The Data Pack

The Data Pack

The Data Pack is an outlet for my curiosity. I am fascinated by the way we share ourselves online, and the way technology and the internet changes the way we communicate.

I founded The Data Pack in 2013, after creating the Warmest 100, a project that used data from social media to successfully predict the outcome of the world’s largest music countdown.

Since then, my work here has been featured in just about every major tech news publication, including:


The Data Pack is the place where I experiment, build tools, and share ideas about the way we communicate, and what we reveal about ourselves through what we share online.